Archive for Items Categorized 'US', only excerpts shown, click title for full entry.

Hubert Platt: Fast Fords of the “Georgia Shaker”

by Allen Platt

From moonshine runner to multiple Hall of Famer, Platt was a showman on and off the track. And if Chevrolet hadn’t pulled out of racing, the subtitle might well be reading differently. Written by one of his sons, who is himself a racer, the book explores an iconic career.

Alan Mann Racing F3L/P68

by Ed Heuvink

A good idea—thwarted by lack of support. In period, the car was hobbled by design and engineering compromises that, once overcome some three decades later, made the P68 the track terror it could have been all along.

Selling the American Muscle Car: Marketing Detroit Iron in the ’60s and ’70s

by Diego Rosenberg

Just the name “muscle car” was enough to make traditional car buyers—adults, male, conservative—shudder at the thought of running into hotrodders and hooligans at the showroom. Quite the pickle for the carmakers’ marketing folks.

Mustang by Design

by Jimmy Dinsmore and James Halderman

With all the ink that has been spilled on the Mustang, there was still one book that was missing: this one. As the key designer of the model he initially dubbed “Cougar” Halderman is the ultimate insider’s insider.

The Age of Hot Rods


by Albert Drake 


If you follow rodding, Drake’s name will ring a bell. For years and decades this rodder and writer has contributed to magazines and written books and this latest compilation makes it easy for new rodding enthusiasts to see what sitting at the feet of their elders would have been like.

Rat Rod Magazine

Editor: Steve Thaemert

So ugly they are beautiful. At least to some. Rat Rods—an acquired automotive taste? Rat Rod Magazine is proudly published in the USA by veterans. In some ways it is substantially different from your typical hot rod magazine.

COPO Camaro, Chevelle & Nova

by Matt Avery

No corporate ban on racing keeps a good man down. A loophole in GM’s COPO fleet-sales program became a back channel of sorts and today is recognized as the origin of GM’s top muscle cars

Lost Muscle Cars

by Wes Eisenschenk

A departure from the “barn find” theme, this anthology is about noteworthy cars that in quite a few of the cases related here are still MIA. There is some tradecraft discussed but mainly this is more of a mini history of specific cars.

Studebaker and Byers A. Burlingame

by Robert R. Ebert

As CEO, Burlingame, an erstwhile bookkeeper at Packard, was given the hard job of turning around one of the oldest names in the automotive field when the company was in deep trouble. He did, for a while.

Streamliner

by John Wall

Combining salesmanship and media savvy, Loewy created brand images for major corporations but also made himself into a national brand through the assiduous courting of journalists and tastemakers to become the face of both a new profession and a consumer-driven vision of the American dream.

The Cadillac Northstar V-8, A History

by Anthony Young

First seen in the Pininfarina-designed Cadillac Allante, the technically complex Northstar has powered cars as diverse as grocery-getters and a Le Mans prototype. Phased out in 2011, without a direct replacement, this long-serving powerplant gets a good look here.

The Tasca Ford Legacy: Win on Sunday, Sell on Monday!

by Bob McClurg

How did Tasca become the premier Ford performance dealership in the US? By being way more than a retailer. Fielding their own race cars, developing their own performance parts, and offering excellent customer service gave them the sterling reputation that is the company’s currency even today.

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