Archive for Items Categorized 'Business', only excerpts shown, click title for full entry.
The International Harvester Company
by Chaim M. Rosenberg
And you thought farm equipment is boring…! Well, it may be, to some, but this book isn’t about the machinery but the machinations of the people at the helm of one of America’s biggest firms.
Freedom’s Forge: How American Business Produced Victory in World War II
by Arthur Herman
Two men who never donned a uniform were absolutely critical to America’s dominance in the war. At last here is a book to tell their story and the one of public and private sector cooperation. Don’t think for a moment this is a boring book!
American Icon: Alan Mulally and the Fight to Save Ford Motor Company
by Bryce G. Hoffmann
Unlike GM and Chrysler, FoMoCo took no taxpayer bailout but looked deep into its corporate soul—and threw out the playbook and overhauled itself. Who, why, how are all covered here. Read and learn.
Car Guys vs. Bean Counters: The Battle for the Soul of American Business
by Bob Lutz
Lutz is the last of the Motor City’s “bad boys.” Not bad like a De Lorean though the two of them shared a passion for cars but rather in the sense of being cut from the same cloth as a Lee Iacocca—a guy with gasoline in his veins who evaluates cars based on whether or not they’ll sell rather than how much they’ll cost to build.
Corporate Power: American Democracy, and the Automobile Industry
by Stan Luger
The introduction to this book advises that it has grown out of a dissertation the author submitted to the University of New York. It is a scholarly study of the history of the power and influence of the automobile industry on governmental policies and the interactions of government and industry