Enzo Ferrari – Power, Politics, and the Making of an Automotive Empire
by Luca Dal Monte
Every minute you spend reading this review, Ferrari will sell 100 items with their name on them. Not cars—they, intentionally, hover around the 8000 per year mark—but “stuff,” from socks to books to engines for Maseratis. What is it about Ferrari that so many want to buy into its cachet? 1000 pages offer some answers.
Follmer: American Wheel Man
by Tom Madigan
From throwing around VW Beetles in parking lots as a young kid to being the oldest F1 débutant since the 1950s, Follmer is the consummate racer. Long retired, you can still find him at vintage races, often in the same cars!
Selling the American Muscle Car: Marketing Detroit Iron in the ’60s and ’70s
by Diego Rosenberg
Just the name “muscle car” was enough to make traditional car buyers—adults, male, conservative—shudder at the thought of running into hotrodders and hooligans at the showroom. Quite the pickle for the carmakers’ marketing folks.
The Legacy of Justice, An American Family Story
by Tom Madigan with Ed Justice, Jr.
“Justice Bothers” sounds like Wild West gunslingers but the Justice clan—who hail from Kansas and work out of California—are in the lubricant business. There is a rock band with that name too, and it was named after the auto guys! Just read the book.
One Off: The Roads, The Races, The Automobiles of Toly Arutunoff
by Anatoly A. Arutunoff
The story of a supremely colorful life—that’s still going on, full bore. Well, almost. If you know anything about the beginnings of club racing in the US, this is a name you know—or should know.
Roadside Relics: America’s Abandoned Automobiles
by Will Shiers
This look at scrapped American cars lain to rest in field and stream (yes, literally) not only documents relics of yesteryear but also a phenomenon that won’t exist much longer.
Auto-Mobilität – Wie der Mensch das Laufen verlernte
by Roland Löwisch
The history of the car and all the various bits that made it possible, from the taming of fire to the taming of animals to the invention of the wheel.
A formidable, illustrated reference book you’ll be picking up again and again. Even if you don’t speak German!
Auto Racing Comes of Age
by Robert Dick
It is nothing short of amazing that the transition from rickety horseless carriage you could outrun on foot to fire-snorting record-breaking racecar took so little time. This excellent book examines the European and American history of the origins of motorsports.
Il Cavallino Nel Cuore, Autobiography of a Designer
by Leonardo Fioravanti
From junior stylist to Managing Director at Pininfarina, high-level positions at Fiat and Ferrari, his own design-engineering-architecture firm—this fabulously illustrated book offers rich detail of a rich life.
City of Speed: Los Angeles and the Rise of American Racing
by Joe Scalzo
Beauty may be in the eye of the beholder, but fact and the correct application thereof is not. The subject matter makes sense, the author is known. All should be well. This 2007 book was lauded by everyone; we beg to differ.
Portrait in Oil, The Autobiography of Nubar Gulbenkian
by Nubar S. Gulbenkian
Eccentric and rich beyond measure, this Armenian business magnate and international playboy cut a large figure in life and even in death. An insightful and entertaining portrait of one of the key figures involved in the international oil trade beginning before the First World War.
Cruise O Matic: Automobile Advertising of the 1950s
by Yasutoshi Ikuta
Relive an exuberant period in American auto history through ads that are as flamboyant as the cars.
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